2. Use the proper live stream equipment

[shaownhasan]

Simple enough, right?

If you can successfully host a Zoom meeting, you likely have the tools to go live on LinkedIn.

A dedicated webcam, microphone and reliable Internet connection are all standards for streaming. Depending on your hardware, onboard cameras and mics are sometimes subpar.

LinkedIn Live presentations don’t have to be pristine instagram data and polished. That said, try to maintain a sense of professionalism. We recommend testing your broadcast quality before trying LinkedIn Live. You can use a free, open-source tool like OBS to preview your streaming setup in action.

LinkedIn Live presentation example
3. Pick your LinkedIn Live streaming service
Important: you cannot stream through LinkedIn Live events directly.

This is different from Instagram or TikTok where going live all happens in-app.

Don’t panic, though. LinkedIn does a lot of handholding to make it easy for creators to go live. You have two options:

Use one of LinkedIn’s preferred streaming partners to host your broadcast. This includes Restream, Socialive, StreamYard, SwitcherStudio or Vimeo.
Use LinkedIn Live’s video encoder tool to host your stream from an external platform. These platforms include Zoom, WebEx or OBS.
Deciding which method is “best” really depends on your tech stack and how-to. If you’re already comfortable with a tool like Zoom or OBS, start there. Generating a stream URL and key to connect your LinkedIn broadcast can be done in a matter of seconds.