and share their own experience

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At the same time, this communication method can also enhance users' recognition and loyalty to the brand and form a good brand reputation and image. : The success factor of Xiaomi's sales model High cost-effective products In the fiercely competitive technology market, the high cost-effective strategy of Xiaomi's products is one of the key factors for attracting consumers and quickly occupying market share. High cost-effectiveness means providing consumers with more affordable options while ensuring product quality and performance. Since its inception, Xiaomi has regarded "reasonable prices" as one of the core positioning of its products. Through the deep integration and optimization of the industrial chain, Xiaomi can effectively control costs.



On the one hand, in the procurement of raw materials, it italy phone number list relies on large-scale procurement to establish long-term and stable cooperative relationships with suppliers to obtain more favorable procurement prices. On the other hand, by streamlining the intermediate links and adopting the Internet direct sales model, it reduces channel costs and marketing expenses. Take Xiaomi mobile phones as an example. Xiaomi's prices for mobile phones with the same configuration are often much lower than those of other mainstream brands. For example, when the core configurations such as processors, memory, and cameras are comparable to those of other high-end brands, Xiaomi mobile phones can provide consumers with more competitive prices through cost control and pricing strategies.



This high cost-performance ratio enables consumers to get a high-performance product experience at a relatively low price when purchasing mobile phones. In addition to mobile phones, Xiaomi's other product lines such as smart TVs, laptops, and smart wearable devices also adhere to the high cost-performance strategy. Xiaomi smart TVs integrate supply chain resources, adopt advanced display technology and intelligent operating systems, and are quickly recognized and favored by consumers by being launched to the market at a price lower than that of competing products with the same specifications. In the field of laptops, Xiaomi has broken the price barriers of the traditional laptop market with its simple design, excellent performance configuration, and affordable prices, providing consumers with a more cost-effective choice.